E-Commerce Insights

40+ Best Ecommerce Website Templates in 2023 (Free & Paid)

Building a digital store has never been easier with the wide availability of themes. The best eCommerce website template will help you deliver on-point branding looks, robust and interesting eCommerce features while cutting the time, effort, and cost for complicated developments. 

As themes heavily rely on the system it works with, choosing an eCommerce website template depends on which eCommerce platform you are using. Thus, this article compiles the best theme options most popular eCommerce platforms have to offer, which are either completely free or paid themes with premium features. 

Also, these eCommerce website templates are highly versatile for various industries. Therefore, whatever you are selling: clothes, accessories, electronics, furniture, medicines, equipment, car tools, fitness goodies, organic food, etc, you can find your perfect theme here. 

We hope that every beginner can find some great templates to install on their stores easily. So let’s start scrolling. 

Criteria for the best eCommerce website templates

The following factors are vital to creating highly-performing web stores for increasing sales and saving time. All best eCommerce website templates share these common traits to get lots of downloads and stellar feedback. For eCommerce starters, knowing what to look for will prevent you from getting lost in huge themes markets and ensure that you’ve got the best one for your customers. 

Responsive design

Themes with responsive design will make your store look good on any device, from computers to phones to tablets. The good news is that all of the eCommerce templates below are responsive so that you can start selling multiple channels right away. 

Ease and flexibility to customize

The best eCommerce templates may come with drag-and-drop builder tools, detailed documents and plenty of options to customize fonts, colours, layouts and many more. From one theme, various brands can find many different ways to alter it to create unique brand aesthetics and engage visitors. 

Customer support

A good customer care team can solve any installation issues and fix bugs instantly, which ensures your smooth template-using experience.

Beautiful designs

From professional and minimal, to artsy and elegant, whatever style the eCommerce website template is, it should be easy to navigate, compliment your products, tell a strong brand message, and finally, not look outdated. 

Additional features

Besides the most basic eCommerce features that platforms offer by default, advanced themes are compact with lots of interesting extra features. It can be functions to upsell, a sticky add-to-cart or advanced beautiful grid layouts. It’s important (and fun) to scan the demos to find how highly-functional the template is. 

Theme updates

Continuous bug fixing, feature improvements are what make the best themes stand out from the rest. You can get lots of great benefits even after purchasing and installing the themes.

10 + Best eCommerce website templates for Shopify 

=> Read more: Best Free & Paid Shopify Themes by Industry

Best free eCommerce website templates for Shopify (not Shopify’s free default ones)

1. Debutify

Debutify Shopify free theme

As its name may reveal, Debutify is a great theme for beginners that enable easy installation with only a few clicks. Its clean code structure can guarantee a speedy site that satisfies the most impatient customers. Finally, it comes with a lot of useful & customizable features that actually help with engagement, traffic and conversion. 

  • Easy to set up and customize
  • Fast speed
  • Currency converter
  • Product sliders
  • Customizable slideshow with a fade-in animation
  • Customizable header & footer
  • Guarantee bar and testimonials
  • Product showcase features with many detailed options


2. SuitUp

Suitup Shopify free theme

SuitUp’s soft tone and clean design style call attention to your products and make it a good choice for selling apparel. The theme is pretty comprehensive for a free theme with sufficient features to function a decent fashion store like multiple categories, wishlist, intuitive navigation, colour swatch, filtering options for listing pages, and more. 

Plus, it is fully responsive, all texts and photos are rendered beautifully across all devices, so your customers can have the best unified, smooth online shopping experiences.

  • Responsive
  • Google font available
  • Multi-language, multi-currency
  • Contact form, search form
  • Cross-browser compatibility
  • Megamenu, sorting option, colour swatch


3. Bulb

Bulb Shopify free theme

Here is the free eCommerce website template that many electronic store owners will love. It offers compelling options to customize many themes sections from the contact page, page layout widgets to fonts. What’s better? Even though it’s free, users can still receive decent support including quality checks, answering technical questions and frequent updates. 

  • Google web fonts integration
  • SEO-optimized including Google rich snippets
  • Ajax Shopping Cart
  • Social link & Social sharing
  • Custom contact page, checkout page style, blog page layout with many widgets


4. Thalia

Thalia Shopify free template

The free Shopify theme brings out a minimalist and clean look that works for a diversity of cases. Besides the stunning designs, Thalia also enables colour and typography customization along with many other editable sections, which give users many opportunities to stylize their stores. 

  • Responsive slideshow
  • Advanced collection filers
  • Slide-out cart
  • Product 


5. Haunt

Haunt Shopify free templates

The contemporary and simple design of Haunt will look brilliantly on many jewellery sites. Shopify users may take advantage of its great flexibility to customize layouts and choose their ideal functions among a wide variety of widgets. It’s also a decent option for search rankings considering its highly-optimized status and Google rich snippets feature.

  • Social link & Social sharing
  • Product label
  • Layouts for blog pages with relevant widgets
  • Custom contact page and checkout page
  • Google font integration
  • Fully responsive to all devices and compatible with all browsers


6. Surprise

Surprise Shopify free template

This amazing Shopify theme offers some out-of-the-box features that can save you some money for plugins such as a countdown timer, ajax cart popup, ajax mini cart, a powerful mega menu. Specifically designed for selling furniture, garden equipment, interior decor, Surprise will surely deliver a streamlined and pleasant buying experience for your visitors.

  • Responsive
  • Quick review
  • Megamenu
  • Countdown timer
  • Ajax cart, mini cart
  • And more


Best paid eCommerce website templates for Shopify

7. Kalles

Kalles eCommerce template

Kalles is now one of the best-rated themes on ThemeForest with an absolute overall review of 5 stars from 600+ happy Shopify store owners. It features a rich collection of 45+ demos that meets the demands of numerous industries including fashion, furniture, travel, medicines, organic products sports. 

Moreover, new functions are added frequently giving Shopify users abundant options to create unique eCommerce sites that truly convert.  

  • 45+ homepage layouts, 9 shop page layouts, 15 product layouts, 11 layouts for blog, portfolio and lookbook.
  • Work perfectly with Growave – a popular Shopify product review app
  • Google fonts integrations
  • Fast meta field configuration 
  • Import demo with just 1-click
  • Some distinctive features for product showcase and filtering, 3d video thumbnails, etc

Price: $89


8. Kingdom

Kingdom Shopify templates

Kingdom’s layout is dedicated to promoting your products’ stunning visuals while its signature sidebar navigation creates a professional yet stylish look for your brand. The template is perfect for businesses selling office supplies, clothes, and toys of any size. It has 97% positive feedback on Shopify with much compliments on the design and responsive supports. 

  • Quick set up
  • Vertical slideshow with parallax effects
  • Grid collection page
  • Quick buy, slide-out carts, sticky carts
  • Recommended products, trust badges
  • Image zoom, image galleries

Price: $250


9. Avone

Avone best eCommerce template

With 28+ demos and over 100 eCommerce features included, the clean contemporary template can easily serve multiple concepts and business purposes from digital products, fitness, fashion, to outdoor equipment and furniture. Furthermore, there are about 1000 options to customize layout, text, colours, etc with real-time previews for the most low-tech users to create premium-looking storefronts. 

  • Highly customizable with extensive options for header, footer, unlimited colours, unlimited product filters
  • Fast speed
  • Oberlo integrations for drop shippers
  • One-click import
  • One of the most comprehensive toolsets for eCommerce with over 100 features. Some notably unique features include a newsletter popup, automatic email address listing for Mailchimp, dynamic checkout buttons, fake recent orders, etc.
  • 28+ demos, 7 product pages, 7 shop pages, 9 layouts for other pages

Price: $79


10. Ella

Ella Shopify template

Ella is the best-seller template on ThemeForest with over 23,000+ downloads. Its stunning UI/UX themes are further empowered with 16 child themes so that you can safely make any customizations without affecting the original themes. They have 23+ homepage demos and many more options for collection pages, category pages, product pages. All of them looks visually stunning and can be easily applicable to different business product. 

  • 23 +  homepage layouts, 6+ collection layouts, 10+ category page layout, 13+ product page layouts, 5+ blog page layouts, 14+ other page layouts
  • Multiple currencies and languages, RTL support
  • Fast-loading pages
  • Upsell and cross-sell features such as upsell bundle, colour comparison, out of stock notification, etc
  • Quick Buy, quick cart update

Price: $89


11. Impulse

Impulse Shopify template

Impulse is one of the most versatile themes on Shopify for high-volume sales and amazing visual storytelling. It features a great custom promotion designer to boost engagement rate and raise product awareness along with lots of tools to improve conversion  & shopping experience such as sales points, video, size & price sidebar filters. 

The template’s modern design will do well with stores in the fields of health and beauty, sports and recreations, apparel and accessories. 

  • Marketing and Conversion tools:  promo popups, cross-selling, recommended products, product reviews, stock counter, etc
  • Merchandising: Image galleries, image rollover, slideshow, lookbooks, product videos, etc
  • Product discovery: enhanced search, product filtering and sorting, recommended products

Price: $310


10+ Best eCommerce website templates for WooCommerce 

Best free eCommerce website templates for WooCommerce

12. Botiga

Botiga WooCommerce template

The clean and minimal list look of Botiga along with its light structure enable WooCommerce users to launch a fast online store that delivers a pleasant shopping experience. Moreover, the template is super flexible with many different options to design your headers, listing styles, product galleries, cart layout, checkout styles, product filters and badges. 

  • Fast and SEO-friendly
  • Flexible header and footer design
  • Advanced typography and colour settings
  • 6 blog layouts to choose from
  • Product recommendations, product filers, badge styles, scroll to the top for smooth buying experiences
  • Diverse options to customize listing pages, product galleries, checkout pages, etc


13. Online Shop

Online Shop WooCommerce free template

Online Shop is a one-size-fits-all WooCommerce theme. It is highly customizable and packed with some helpful advanced features to leverage your store. With Online Shop, WooCommerce users can find tons of possibilities to design their layouts and show off their products for free. 

  • One-click demo import
  • 9+ custom widgets for managing homepage and sidebar
  • Easy to customize with page builder integration and live preview
  • Lots of options to customize sliders, headers, footers, sidebar areas, background images, colours, 
  • Social media integration
  • Fully responsive and compatible with all popular browsers


14. Shopay 

Shopay free Woo template

Retina-ready, clean and easy to navigate, Shopay can be a good budget-saving choice for multivendor marketplaces, retailing and wholesaling stores to showcase a variety of products and promotions. Also, the theme comes with a demo and a child theme which give you more flexibility to customize safely. 

  • 1 demo + 1 child theme
  • SEO-friendly
  • Compatible with major page builders
  • Clean code
  • 7+ widgets
  • Support for free theme

15. Sporta

Sporta free Woo template

Sporta features a clean and professional design that is specifically amazing for selling sporting goods and fitness equipment. It’s very easy to set up thanks to the developer team’s dedicated documents and a free XML sample to install it as just like the demo page. Last but not least, unlike many other free themes, Sports is generous in terms of colour and font options. As you can freely pick a colour you prefer and choose a font from the Google font library selections. 

  • Unlimited colour
  • Google fonts selectors
  • Responsive and cross-border compatibility
  • SEO-friendly
  • Free Updates
  • XML sample contents and video tutorials to set up


16. Store Villa

Storevilla free Woo template

This eCommerce website template has everything fashion, jewellery, cosmetic store owners need to establish a decent website cost-effectively. It is elegantly designed with 10+ custom widgets, fully translatable and compatible with all major plugins. Furthermore, updates and supports are available so that you can have a helping hand if there are any installation issues. 

  • Regular update and support
  • 7 built-in widgets
  • SEO-optimized
  • Dynamic sidebar options
  • Responsive design & translation-ready
  • Background customization and client logo sliders


17. Zigcy Lite

Zigcy free Woo template

Zigcy has up to 6 free homepage demos for fashion, furniture, electronics, jewellery, gadgets and one-product stores. All of them is beautifully designed with a modern touch. You can easily import these gorgeous demos into your site with one click, which saves lots of time configuring from scratch. Moreover, easy customization, speedy performance, various page layouts are other attractive features to choose Zigcy lite for your store’s facade. 

  • 6 front-page layouts and multiple layouts for product pages, checkout pages, and WooCommerce archives. 
  • One-click demo import
  • Regular updates and support
  • Unlimited colour options
  • Translation-ready
  • Promotion sliders, product and content search, beautiful CTA
  • Cross-browser compatible
  • Fast and SEO-optimized


Best paid eCommerce website templates for WooCommerce

18. Flatsome

Flatsome eCommerce website template

Flatsome is perfect to create a highly functional website with top-notch UI-UX experiences without knowing a single code line. Rich in features, easy to configure with an intuitive page builder and abundant pre-built elements, it reaches 180,000 sales and becomes the most downloaded template in ThemeForest. 

  • Live drag-and-drop page builder with live preview
  • Amazing speed
  • Design made easy with the Flatsome studio full of pre-made elements and layouts
  • One-click import
  • Parallel effects, single-page navigation, 700+ google fonts and many other rich feature.
  • Frequent updates

Price: $59


19. Shopkeeper

Neutral eCommerce website template

Shopkeeper’s range of gorgeous theme designs will not only bring your products in the best light but also expresses your brand personality greatly. Besides eCommerce themes, it also has various options for lookbooks and portfolios. Thus, Shopkeeper is a perfect match for all stores focusing on strong visual storytelling. Moreover, friendly support, one-click import, automatic updates and maintenance simplify your site’s making processes more than ever. 

  • Easy to set up: drag-and-drop page builder, documentations, one-click import, intuitive theme options
  • Various layout demos for eCommerce homepage, lookbook, portfolio, listing page, product page, blog and more
  • Fast speed
  • Translation ready
  • Advanced header customizations
  • CSS code and child theme for technical customization
  • Quick view, reviews, zoom features for products
  • Unlimited colours, fonts selection from 700 + Google fonts and Adobe ToolKit

Price: $59


20. Martfury


Featuring a rich collection of multivendor marketplace tools, Martfury is the only WordPress theme that multi vendors-marketplace owners need. Its clean design along with conversion-oriented functionalities will promote products in various ways and trigger purchases. Plus, constantly offering new updates based on customer feedback, Martfury is proven to be a reliable theme, thus, gains 4.8-star ratings from over 400 users.

  • Easy setup: work with Elementor and WPBakery drag-and-drop page builder, one-click import
  • 30 demos for the fields of multivendor marketplaces, medicines, kids, auto parts, electronic, organic goods and technology.
  • Extensive features for the multivendor marketplace: vendor price comparison, vendor dashboard, etc
  • Advanced merchandising and upsell features: advanced live search, countdown timer, product swatches, daily deals, search trending, product video, product 360 degrees, etc 
  • Righ-to-left language supports
  • Multi-vendor plugins and all major plugins compatible
  • Fast and SEO optimized

Price: $59


21. Goya

Goya eCommerce website template

Goya is an affordable theme that brings an elegant, minimal and premium look to your brand. The template provides users with gorgeous product pages along with many helpful features that can quickly catch your visitor’s attention and turn them into buyers. 

  • Useful tools to increase sales: popup, quick view, mini cart, Ajax Search, mega menu
  • Pleasant-to-the-eyes layouts for product pages, portfolios and blogs
  • Simple Checkout experience
  • 1-click import + WPBakery drag-and-drop builder for easy configurations
  • Fully customizable with child themes 
  • Google font integrations
  • SEO-friendly, fast and mobile-optimized, translation-ready

Price: $29


22. Elessi

Elessi eCommerce website template

Elessi brings a pleasantly clean look to your online shop. The eCommerce website template is packed with plenty of sales-driving features from product bundles, sticky add-to-cart bar to pre-order, Buy Now button, and Trust badge. With nice designs, helpful functions and top-notch supports, Elessi has everything you need to start an online shop. 

  • Conversion-optimized tools: trust badge, bought together, affiliate products, pre-order, sticky add-to-cart bar, free shipping threshold, customers reviews, bulk discounts and more
  • Clean and smooth checkout page
  • SEO-optimized, fast and responsive, translation-ready
  • Advanced products and category filters
  • 30+ homepage layouts, 9 shop page layouts, 12 product page layouts, 6 other page layouts
  • Custom typography, unlimited colours and child theme for simple customization. 

Price: $59


15 Best eCommerce website templates for Magento 

Speed Up Your Magento Store by 300%

Best free eCommerce website templates for Magento

Magento is a high-performing and reliable eCommerce platform. The best eCommerce website templates for Magento can maximize the platform’s rich feature list and bring amazing results. 

>> Check out our dedicated blog for the best 10 free Magento templates

Best paid eCommerce website templates for Magento

23. Porto

Porto best Magento template

Porto is probably one of the most powerful eCommerce website templates for Magento. The modern theme provides users with a rich demo library, tons of pre-defined options for layouts, sections and elements, ultimate feature packages, one-click import and more. What’s better? It works amazingly with most major Magento plugins from Mageplaza, Webkul, etc, which guarantees a smooth buying experience for your sites. 

  • 81 multi-purpose demos and 42 shop demos
  • Major Magento plugins compatible
  • Drag-and-drop heading builder with pre-installed elements 
  • Custom shortcode, HTML
  • Speed optimized for Magento, SEO-friendly, translation ready, RTL support
  • Helpful support and frequent updates
  • One-click import and code-free configuration 
  • Exclusive animations effect empowered by CSS3 animations
  • Low-level server friendly
  • Fully customizable

Price: $129


24. Claue

Claue theme

Claue has a clean and minimalist style that will look good on many sites from fashion, accessories to medical, electronics. The template comes with a drag-and-drop builder that simplifies your Magento design process. Also, you can find many helpful tools to boost sales built-in this theme, thus, save some a good amount of money for purchasing extensions. 

  • 32 homepage layouts, 6 layouts for shop page, 6 layouts for product types, 7 layouts for product details and other layouts for, blog, portfolios and more
  • Drag-and-drop frontend builders
  • Fast and SEO-friendly
  • Dark-Light mode enabled
  • Fast, SEO-friendly, and secure
  • Comprehensive eCommerce tools: popups, mega menu, store locator, product swatch, filer, lazy load, wishlist, sale-off page, instant search, 3D, AR models, and more
  • Compatible with major plugins from Mageplaza, BSSCommerce, and more. 

Price: $129


25. Fastest


Fastest is one of the best selling Magento themes for its powerful and unique eCommerce features. It can help you build your desired store for amazing sales-boosting fast and affordably. For instance, the theme offers a pack of functions to help your customers find products easily like advanced product filters, shop by brands or product zoom. Plus, its wide demos selections with contemporary designs also make Fastest the theme-to-go for many Magento users. 

  • 20+ designs for homepage  + 8 layouts for other pages
  • Drag-and-drop for mega menu
  • Comprehensive themes and colour options
  • Advanced features for lookbooks, category searches, layered navigations
  • Some unique features included shop by brand, show detailed product popup right from the homepage, fly effect for products, product zoom
  • One-click import
  • RTL support

Price: $129


26. Safira

Safira theme

Safira’s beautiful designs will give a luxury looks to every store, especially stores for furniture and homeware. The theme is less than $80, which is affordable for a Magento theme. However, it is packed with great eCommerce functionalities as well as tools to help non-tech users optimize their sites easily. 

  • 9+ homepage demos, 20+ demos for other pages
  • Multiple options for header, footer, slider, mega menu, grid/list view, product slider
  • Quick edit extensions to help configure site code-free
  • Unlimited colours and Google font integrations
  • Multi-currency
  • One-click install
  • Plenty of useful features: product tag, product labels, shop by brand, search autocomplete, quick view, newsletter, zoom and more.

Price: $78


27. Market

Market eCommerce website template

Market is a decent Magento theme that works perfectly for various industries. Moreover, as it strongly supports big modules for multivendor marketplaces, the theme can be super suitable for this business model. On top of that, for less than $100, the theme has strong eCommerce tools along with all other necessities. 

  • Powerful functions for mega menu, search by attributes
  • 29 demos + 5 layouts for other pages
  • Compatible with most popular plugins for multivendor marketplaces
  • One-click import
  • Mobile-specific layouts
  • Fast and SEO-friendly
  • Multilanguage and RTL support.
  • Fully customizable, unlimited colours
  • Some features for product choosing (quick view, shop by attributes, colour swatches) and leads conversion ( BUY NOW button, sticky add-to-cart)

Price: $99


8 Best eCommerce website templates for PrestaShop

Best free eCommerce website templates for PrestaShop

28. Everything

Everything eCommerce website template

Everything’s grid layout is a unique way to promote your products, which is suitable for various industries from fashion, accessories to electronics, home & gardens. You can rely on it to work great on all devices. Plus, the theme offers a wide variety of customizing options, giving you some flexibility to create a special look for your store. 

  • Responsive layout
  • Multi-language & RTL support
  • Highly customizable with many powerful theme options
  • SEO-friendly 


29. BrandFashion

BrandFashion eCommerce website template

BrandFashion is developed by MyPrestamodules, a PrestaShop’s official partner creator. The theme is highly flexible and packed with tons of useful eCommerce features for a free theme. Furthermore, there are two demos available so that users can have more choices for their fashion store’s styles.

  • Custom fonts and colours
  • 2 demos.
  • SEO-optimized with Google rich snippets
  • Multi-language
  • Multi-store ready
  • One-page checkout
  • Grid/List view
  • Ajax Cart
  • Layered navigation and search box


30. ShopKart

ShopKart Market eCommerce website template

ShopKart has two versions: a free lite plan and a premium plan. The paid plan is full of tools and plugins for boosting conversions, while the free plan is still great for eCommerce beginners with its responsive and clean design. Unlike lots of free PrestaShop themes, ShopKart’s demo can be installed automatically, so you can save time and start customizing from its demo directly. 

  • News & Sale product labels
  • Optimized for speed
  • Compatible with all major browsers
  • Import demo content automatically
  • Multi-language


31. Leo Anti Covid

Leo Anti Covid eCommerce website template

The light green tone of Leo Anti Covid is best for any store selling pharmacy, medical and healthcare products. However, it can still be a great choice to promote digital gear, baby goods and skincare. Also, Anti Covid comes with a drag-and-drop builder and a one-click import funtion to lauch your site in no time. 

  • Drag-and-drop page builder
  • Megamenu
  • Blog
  • Product Search Tool
  • 7+ layout designs for product detail page
  • One-click installation


Best paid eCommerce website templates for PrestaShop

32. Warehouse

Warehouse theme

Warehouse has 17 demos for homepages that makes your storefront look elegant and luxurious. It’s a reputable multi-purpose theme with great flexibility and unlimited features. Over 17,000 PrestaShop users have downloaded this eCommerce website template. 

  • Drag-and-drop page builder with live preview
  • Drag-and-drop for mega menu
  • 17 demos
  • Modules for blog, slider and size guide
  • 360 image and video for product detail page
  • Rich snippets
  • Lots of helpful features: wishlist, popup, product reviews, product compare, free shipping countdown

Price: $99


33. Akira

Akira theme

Akira is a highly responsive and well-performed theme for all types of stores. It comes with a huge collection of demos for homepages as well as other pages and lots of powerful eCommerce features. 

  • 500 + premade demos, 10+ layouts for shop page, 8+ layout for product detail page
  • 52+ widgets
  • 1-click installation
  • Elementor page builder 
  • Various layouts for header + footer
  • Ajax search, mega menu, quick add-to-cart option, social login
  • SEO-optimized
  • Multi-currency 

Price: $48


34. Ecolife

Ecolife theme

Ecolife’s demo library has options for a vast range of businesses, which makes it an ideal choice for everyone. Responsive and professional-looking, the template gives users a no-hassle time creating a stunning eCommerce website with every element adjustable to their likings. 

  • 76+ demos for homepage
  • Drag-and-drop menu admin
  • Options for header styles
  • Advanced options to customize the mega menu
  • Product slider menu
  • Beautiful list categories
  • Daily deals
  • Testimonials
  • Ajax Add-to-cart, search & layered navigation

Price: $28


35. Eveprest

Eveprest theme

With over 65 different designs for widespread types of stores, Eveprest is one of the most ambitious PrestaShop themes that can be used for multiple purposes. The eCommerce website template is also highly efficient. It offers 30 JX modules for users to improve their site’s functionalities without buying more plugins. From presenting products in various ways, simplifying shopping experiences to leveraging site safety, it has everything. 

  • 65+ layout demos + 3 child themes for advanced customization
  • 16 options for an easy product management
  • 360 view, product videos, product carousel, product sliders, mosaic products
  • Deal of the day, 1-click order, popup manager
  • Homepage category gallery, category image slider
  • Megamenu, live product search, related products
  • Security enhancement

Price: $159


Best eCommerce website templates for OpenCart

Best free eCommerce website templates for OpenCart

36. So Ladaz

So Ladaz theme

The template is tailor-made for eCommerce websites selling electronics, digital goods and home devices with its clean, minimalist and professional skin. You can find many more possibilities to upgrade the theme by adjusting colours or adding custom codes as you wish. Furthermore, as many essential eCommerce tools are included in this theme, So Ladaz can be highly beneficial to Open Cart users. 

  • Cross-browser compatibility
  • Multi-currency, multi-language, multi-colour
  • Add custom CSS/JS
  • Social networks integration
  • Megamenu, quick view, product zoom, product comparison, etc


37. Simplica

Simplica ECommerce website template

If you are looking for a simple and hassle-free theme, Simplica with its neat minimalist design will do the job. The free OpenCart theme offers standard eCommerce features crucial for every site along with extensive guidelines so that you can install it problem-freely. 

  • Highly responsive
  • Work for multi-purpose sites
  • Cross-browser compatibility
  • Helpful documentation
  • Product review, product filter, product compare and wish list


38. Ms.Candy

Ms.Candy eCommerce website templates

Ms.Candy is a gorgeous free theme for any store selling sweets, baked goods and the likes. It is easy to customize and loaded with helpful features. Moreover, all Photoshop files used for this theme are included in the file, so you can easily make adjustments and have your stunning website banners in minutes. 

  • Homepage layout builder for easy configuration
  • Fully responsive
  • Ajax search, Sorting
  • Product compare, wishlist, quick view, product labels, etc
  • Google font installation
  • PSD included
  • Contact form
  • Work with OpenCart 2.01 only


Best paid eCommerce website templates for OpenCart

39. eMarket

eMarket eCommerce website template

eMarket is a highly versatile eCommerce website template for an extensive number of store types especially multi-vendor marketplaces. It connects with plugins from Webkul and Purpletree so that admins of multi-vendor websites can effortlessly manage products and sellers. With 2,581 downloads and 4.5 overall ratings received, eMarket is proven to provide comprehensive UI/UX solutions for many OpenCart users. 

  • 35+ demos for homepage
  • Integrated with multi-vendor marketplace extensions
  • Mobile-specific layouts
  • Easy to configure and customize with a powerful admin panel and homepage builder
  • One-click import
  • Google font integration and unlimited colour options
  • RTL language support
  • Mega Menu and Ajax Search
  • Social media integration

Price: $59


40. Basel

Basel eCommerce website template

Being a lightweight theme, Basel ensures blazing speed without optimization efforts, yet the theme is packed with plenty of tools for highly-converted stores. With Basel, Open Cart website owners can make lots of modifications to heading, mega menu and more with ease. The advanced content editor, as well as drag-and-drop builders for some features, ensure your code-free experience with Basel. 

  • 13+ demos for homepage, 3 layouts for product pages
  • Drag-and-drop slideshow builder and powerful content builder
  • One-click import
  • One-page checkout
  • RTL support, multi-currency, multi-language, multi-store
  • Product filter, product quick views, product groups module
  • Multi-vendor marketplace plugin

Price: $60


41. Grocery and Shopping

Grocey and Shopping eCommerce website template

By the name, you can easily tell this theme is specially made for grocery stores. However, it is also highly flexible for any kinds of shops selling lots of products such as bookstores, shoe shops, electronic shops, etc. Grocery and Shopping is well-praised for its amazing UI/UX experiences and responsive customer support team. Plus, the template offers abundant payment gateways pre-installed and some unique features such as quantity update or QR code

  • One-click install
  • Quantity update
  • Product zoom and image slider
  • Ajax filter
  • Various payment methods
  • SEO-optimized
  • Google font integration, unlimited colour
  • LTR and RTL support, multi-language, multi-currency

Price: $35


42. Poco

Poco eCommerce website template

Poco is a robust eCommerce website template that provides OpenCart users with an easy-breezy configuration experience. Featuring a drag-and-drop builder, the theme allows users to customize every aspect from headers, footers to layouts without any coding. Furthermore, it is equipped with lots of interesting functions that prompt purchases and boost sales tremendously. 

  • 5 layout demos for the homepage, various header & footer options
  • Drag-and-drop page builder
  • Speed optimized and SEO-friendly
  • Limited offer, deal countdown, quantity progress bar, one-page checkout, popup
  • Advanced product filter
  • Google font integration
  • Form builder for quote requests, pre-sale questions, etc
  • RTL support, multi-language, multi-currency

Price: $49


43. Fastor

Fastor eCommerce website template

Faster’s rich pre-made template collection meets the demand of a variety of industries from beauty, electronics, tools & parts, home & furniture, etc. From this collection, you can choose elements to your liking and mix-and-match them to create your unique site. The powerful layout editors with live preview and endless customization choices make the process enjoyable than ever. 

  • 75 demo layouts
  • Unlimited colours and Google font integration
  • Product label, product hover effect
  • Multi-language
  • Various options for customizing headers
  • Advanced mega menu and grid layout
  • Extensive blogging feature
  • Live editor
  • One-click import
  • Countdown timer, product review, quick view

Price: $59


Tips & resources for the best eCommerce designs

Choosing the best eCommerce website template for your site is just a starting point. You would need to create stunning visuals and texts so that it looks as gorgeous as or even better than the demos. 

Since eCommerce website templates are born so that the non-professional can create amazing digital stores without any professions, here are some tips for the inexperienced to make beautiful websites as true designers do. 

Use high-qualitied photos

As a shopaholic, we ourselves deeply understand the importance of awesome photos. From detailed product displays with sufficient lighting to a stunning collection lookbook, images appear everywhere on your website and good photos mean beautiful websites. 

Blurry photos will make our store look unprofessional. Moreover, people will tend to abandon a product due to lacks of confidence if there are not enough demonstration photos for it. Also, photos well designed and assembled in a grid or lookbook layout can convey a strong visual message. As a result, they can lay a distinct impression on your visitors. 

high-quality photos example
High-quality photos make a huge difference

Luckily, it’s not difficult to find high-quality photos these days even if you don’t have budgets for expensive studio shootings. Free stock photos and graphic design platforms are here to make your life easier. 

Go minimal

If you do not pursue any specific style, but you’d rather to build a professional-looking, pleasant, clean and easy-to-navigate storefront, the answer is minimalism. 

Following the minimalist’s philosophy, a minimalist website will remove all unnecessary elements and put focus on your products or services. This design style does not only help convey a strong message to your audience but also make your site lightweight and extremely fast. 

Minimalist design

The core practice for minimalism web design is to embrace lots of blank spaces, use colours selectively, avoid adding too many colours, and use bold and fancy fonts. 

Keep it consistent

Your store’s facade should tell something about your brand, its characteristics and create a feeling for your products. From creating a sense of reliability to laying an satisfying impression, fonts and colours matter a lot. Once you’ve found the right sets of colours and fonts, make sure to use them consistently across all of your pages.

As a result, your brand image and identity will stay longer in your customer’s memories. According to Forbes, the consistency of brand presentation across all sales channels can grow your revenue by up to 23%

Branding consistency
(photo/ Phlox Pro theme)

Gain trust and deliver the best experience 

Whereas these best eCommerce website templates above provide you with numerous plugins and modules, you need to make good use of them to drive conversions. Besides installing several eCommerce features to drive sales, it’s also important to focus delivering an enjoyable web experience and make your brand convincing. Despite not triggering sales directly, these practices speed up the decision-making process and build brand reputation. 

  • Use product reviews, ratings, testimonials to increase credibility
  • Add contact page, physical store location, social media links, FAQ page or even live chat plugin to make it easy for customers to get in touch with you
  • Maximize the use of search bar, navigating menus, filtering features for effortless products finding

>> Read more: ECommerce website design – A complete guide

A beautiful storefront awaits…

So there you’ve got the best eCommerce website templates that are based on visual design, eCommerce features, supports. Take your time to experience several skins and learn their functions to decide whether to purchase the themes or not. 

After buying, you can experiment with all feature options, fonts, colours to bring your storefront to life. Apparently, a little research on design tips and inspirations will give you endless ideas to create your unique on-brand look. 

If all of these things seem to be overwhelming and you do not have time to learn that much, theme design and customization services are always available. 




Chi Tran

A wanderer at heart who tries to embrace all small beauties, live healthily and learn every day.

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Tina Yin
1 year ago

Hello, can you try Shopfly(https://www.shopfly.cloud/)? It is a simple E-commerce platform to use and set up with free open source. We also provide multi-vendor ecommerce with lower cost. Could you add our platform to your list?

Prestashop theme
1 year ago

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3 months ago

Dive into SimiCart’s insightful blog on eCommerce website templates for expert tips. For a visually compelling and user-friendly online shopping experience, seamlessly integrate a dynamic WordPress slider, as suggested in their resource. And don’t miss out on potential savings – explore their advice on leveraging <a href=”https://www.clothingric.com/coupon/sliderrevolution”>WordPress slider discounts</a> for added value.

3 months ago

Dive into SimiCart’s insightful blog on eCommerce website templates for expert tips. For a visually compelling and user-friendly online shopping experience, seamlessly integrate a dynamic WordPress slider, as suggested in their resource. And don’t miss out on potential savings – explore their advice on leveraging WordPress slider discounts for added value.