Mobile shopping app is setting new trends in the online shopping segment.
1. Functional animation
2. Hidden navigation
3. Material design
4. Calm color schemes
When it comes to app design, color is the second most important aspect, after functionality. Color plays a critical role in user interaction. Color schemes help users see and interpret your app’s content, interact with the correct elements, and understand actions. Calm colors have stayed in a trend for a while, which ultimately enhances the user experience visually. This trend provides great separation and balance, while maintaining a design which is a pleasure to use.
Typography is basically important for mobile shopping app design because communicating with customers through text is not completely out. The fonts, spaces, headlines and patterns of texts are going to improve the readability. A better readability generates more users for your mobile shopping app. Typography is considered one of the major instruments that positively affects customer behavior and enhances their responsiveness levels.
6. Card layouts
Cards design seems to remain its popularity in 2017. The main mission of the trend is to focus more on functionality rather than visual aspects as UX is becoming less visual and more functional. Card layout is attractive, convenient, and efficient from a user’s perspective. Cards divide content into meaningful sections, gather various pieces of information into one coherent piece of content. Users can easily access the content they want, and this empowers users to engage in any way they want. Moreover, card design visually please users on the screens of different sizes across multiple devices, which delivers consistent user experience aspect of the app.
Learn more about mobile card design
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In early 2018, Magento announced PWA Studio, designed to help developers constructs Progressive Web Apps for their Magento website. Turning your Magento website into an app (Don’t believe? But it’s TRUE!) by using PWA saves you time and cost developing an app, is accessible across platforms and devices, works with or without the Internet. It is also SEO-friendly and helps keep customers engaged with notifications.
Recommended reading: What is PWA?
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