Marketing content is becoming increasingly visualized and product video can be the visual marketing form which is most likely to stick around. In fact, product video has been the big thing for years. In 2015, video views have risen up 42% from the previous year. Especially 45% of them come from mobile devices. By 2019, it has been predicted that 80 percent of online content will be video (Entrepreneur). These years we are going to see more and more businesses include product videos within their product pages.
How well can products video perform?
Already taking advantages of this powerful marketing tool, they are surely doing the right thing. Its increasing popularity comes right from the ultimate effectiveness for businesses. If you need to express something about a product quickly and memorably, product video is the best way.
Videos can create a better lasting impression in your customer’s mind, leaving the product features to be experienced rather than just explained. Videos capture your product’s best features and unique use cases while entertaining and engaging your consumers. This is especially useful for products and services which are complex or unfamiliar. Product video can smoothly walk customers through the buying process and eventually boost conversions and sales.
There are even more reasons why your business should include product videos on your product pages. Take a look at our infographic to find out!
Powerful impacts of Product Video for businesses
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Understand all of its benefits, Simicart provides your mobile shopping app with product video feature, which is easy to use, install and support both Android and IOS. This feature can effectively increase conversion rates by providing a creative and engaging story for your customers. Plus, videos available on your app make it easier for customers to pass around and tell their peers why they love your product!
Jump at this chance and improve your revenue with Product Video feature now!